Adobe InDesign

Note : This page has been translated into English from French by a machine translation tool

Who doesn’t need to design and distribute communication materials, whatever their activity ? Whether you are one of those who work on creation for a large number of clients or you want to manage this task yourself for your company, you will need a tool that allows you to produce quality work so that these supports fulfill their role, attract attention. Come on, since there’s no more suspense it’s Adobe InDesign that’s going to do it…

Adobe InDesign is a DTP (desktop publishing) software that is part of the Adobe Creative Cloud Suite (see our article Adobe Creative Cloud suite for more information), first released in 1999. But Adobe InDesign is also available as a subscription product for individual licensing. The software is available for both Windows and macOS operating systems.

But let’s get to the heart of the matter… Concretely, InDesign is a layout application for designing documents for print but also for digital media. Thus, you can design documents in many formats such as posters, flyers, brochures, annual reports, magazines, interactive PDFs, newspapers, postcards and even books whether they are to be printed or published online as e-books.

Adobe InDesign gives you layout tools to organize the presentation of your documents as you see fit and include the content you want, starting with designs from other Adobe Creative Cloud software such as Photoshop, Illustrator, and XD, but also PDF documents and even video, animation, and sound to enhance your digital publications. You get a wide choice of fonts that you can integrate as you wish, and InDesign uses Adobe Sensei Artificial Intelligence (see our article Adobe Sensei, artificial intelligence to serve creation for more information) for image integration. Indeed, if the allocated space is not sufficient to insert an image in its entirety, Sensei will choose the most relevant part to keep to adjust the image to the size of the block, i.e. to the size of the space you have decided to devote to this image.

Adobe InDesign includes convenient tools for resizing your productions. Imagine that you made a format error and designed your visual on a larger format than the final print format. With InDesign, that’s no problem, because reducing the format will reduce the overall size of the elements with proper scaling. You can import content from Adobe Fonts and Adobe Stock to take advantage of new images, templates, and fonts. Everything is synchronized in the cloud so you can access it from anywhere.

Finally, in case you don’t design all the publications yourself, you can position reserved spaces, the famous blocks mentioned above, which will be used to integrate logos or visuals as soon as they are finalized. In the meantime, you can continue to work on the part you are in charge of.

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